Which of the following is an audience targeting option on Twitter?

• A. Conversation topics
• B. Interest targeting by hobby
• C. Location targeting by city
• D. Age range targeting

Answer: (B)

Understanding audience targeting on Twitter focuses on matching ads to what people are interested in. Interest targeting by hobby is the best fit because it defines who sees your ads based on their hobbies and topics they engage with, allowing you to tailor messages to a specific passion. This uses signals like the accounts people follow, the tweets they like, and topics they discuss to place ads in front of users with those interests. The other options describe different aspects of reaching people—talking about conversations people participate in rather than a defined audience, or applying geographic or demographic filters—but they don’t represent the direct audience targeting by personal interests that this option provides.